Strategic Career Postioning

Clear, credible positioning in today's competitive market

Strategic positioning for Ripen alumni who are navigating career transition

This page has been prepared specifically for Ripen alumni.

In today's market, you can be highly capable – and still be overlooked.

When you’re navigating a career move – whether stepping into a more senior role, returning following redundancy, pursuing a new direction, or seeking a similar role in a market where expectations have changed – how your experience is positioned and presented determines whether you're seen at the level you're targeting and whether the right opportunities find you at all.

With senior roles being filled through networks and direct search long before they reach job boards, organisations redefining what they expect of senior leaders, and decision-makers using LinkedIn and broader search to form early impressions, how you position yourself in the market matters more than ever.

If your positioning hasn't kept pace with current expectations or doesn’t clearly signal your level, direction and leadership capability, you risk being assessed below where you operate – or filtered out before meaningful conversations ever begin.

What happens when your positioning is clear

When your positioning is clear:

  • You're seen as a credible candidate at the level you're targeting

  • Your credibility and leadership capability are immediately evident

  • Your experience is quickly understood and seen as relevant in today’s market

  • Career conversations are more focused and consistent

  • You’re approached for opportunities aligned to the level you’re aiming for

Who this engagement is best suited to

This work is designed for senior professionals whose external positioning does not fully reflect the level at which they operate or the capability they bring.

It is particularly valuable if you are:

  • targeting a more senior leadership role

  • returning to the market following redundancy

  • adapting to changing expectations within your role, function or industry

  • seeking clearer differentiation in a competitive market

  • pursuing a new direction

  • moving toward portfolio, consulting or advisory roles

  • your career path has been non-linear and your experience doesn’t yet form a clear narrative for your next step

What's included with this engagement

This is a full career positioning engagement designed to align your background, experience and market presence with the opportunities you are pursuing.

This engagement works through the full positioning process: diagnosing how your experience is currently positioned, clarifying the direction you're targeting, shaping the narrative that connects your experience to that direction, and aligning your CV, LinkedIn presence and interview or networking conversations so your value and relevance are clearly understood.

The engagement includes:

  • A strategic positioning session to assess your current positioning, clarify your direction, and identify how your experience should be framed for today's market

  • A repositioned resume and LinkedIn profile with an updated narrative aligned to your target direction and today’s market – clearly positioning your experience at the right level

  • Interview talking points to support clear, confident articulation of your experience and direction

  • A strategic direction brief, where helpful, outlining credible next-step options aligned to your background and market opportunities

Timing

Completed within approximately two weeks, depending on availability and scheduling.

Investment:

Ripen Alumni: $1,499

(Standard investment: $2,500)

Next step

Book a confidential conversation to discuss your situation and whether this engagement is the right fit. If it is, you'll receive next steps and scheduling options.